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Summary - To Sell Is Human: Based On The Book By Daniel H. Pink
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SUMMARY
TO SELL IS HUMAN
BASED ON THE BOOK BY DANIEL H. PINK
SUMMARY WRITTEN BY: SPEEDY LIBRARY
CONTENT
The Rebirth of a Salesman
Beyond Traditional Sales: Entrepreneurship, Elasticity, and Ed-Med
From "Buyer Beware" to "Seller Beware"
The New ABCs - Attunement
The New ABCs - Buoyancy
The New ABCs - Clarity
What to Do - Pitch
What to Do - Improvise
What to Do - Serve
General Analysis
ABOUT THE ORIGINAL BOOK
In "To Sell Is Human" by Daniel H. Pink, the author explores the surprising reality that most people, regardless of their job title, spend a significant portion of their time trying to move others. Pink challenges traditional, often negative, perceptions of sales, arguing that in an era of information parity, the power dynamic has shifted from buyer beware to seller beware. The book delves into the new ABCs of moving others: attunement, buoyancy, and clarity, and examines the essential abilities of pitching, improvising, and serving. Ultimately, Pink reveals that effective selling is not about manipulation, but about understanding, connecting with, and genuinely helping others.
© 2025 Speedy Library (Lydbog): 9798318441769
Release date
Lydbog: 26. marts 2025
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