Crossing the Chasm: Marketing and Selling Technology Projects to Mainstream Customers Geoffrey A. Moore
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Get the Summary of Hamilton Helmer's 7 Powers in 20 minutes. Please note: This is a summary & not the original book. "7 Powers" by Hamilton Helmer is a strategic business framework that outlines seven distinct types of competitive advantage, or "Powers," that a company can leverage for long-term profitability. These Powers include Scale Economies, Network Economies, Counter-Positioning, Switching Costs, Branding, Cornered Resource, and Process Power. Each Power is defined by a Benefit that it provides to the company and a Barrier that prevents competitors from easily replicating the advantage...
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E-bog: 13. maj 2024
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