Hoodwinkers Abound

Hoodwinkers Abound

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Episode
91 of 92
Længde
28M
Sprog
Engelsk
Format
Kategori
Økonomi & Business

Marketing critic Dr. Mara Einstein walks us through the ways in which brands act like cults, especially when it comes to recruiting and maintaining a loyal customer base. She is the author of Hoodwinked: How Marketers Use the Same Tactics as Cults and host of the Hoodwinked with Dr. Mara Einstein podcast. You'll fine her TikTok videos especially enlightening, so follow there. Hosted on Acast. See acast.com/privacy for more information.


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