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EXTENDED SUMMARY
HOOKED
BASED ON THE BOOK BY NIR EYAL
SUMMARY WRITTEN BY: EVERBOOK SUMMARIES
CONTENT
The Basics of Habits
Triggers
Action
Variable Reward
Investment
The Manipulation Matrix
Habit Testing
Habit-Forming Opportunities
Applying the Hooked Model
General Analysis
ABOUT THE ORIGINAL BOOK
"Hooked: How to Build Habit-Forming Products" by Nir Eyal, explores the psychology behind products that create user habits. The book introduces the Hooked Model, a four-phase process of trigger, action, variable reward, and investment, explaining how these elements work together to connect a user's problem with a solution frequently enough to form a habit. It guides product designers and entrepreneurs in creating engaging experiences that keep users returning. The framework helps to understand user behavior and build products that seamlessly integrate into users' daily routines. The book also touches upon the ethical considerations of building habit-forming products, encouraging creators to reflect on the impact and morality behind their creations.
© 2025 Everbook Summaries (Lydbog): 9798347770823
Release date
Lydbog: 8. februar 2025
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