John Robbins

Originally published in 1987, Diet for a New America awakened the conscience of a nation with its startling examination of the food we buy and eat — and the moral, economic, and medical price we pay for it. Drawing a clear line connecting America’s factory farm system with disease, animal cruelty, and ecological crises, Robbins makes perhaps the most eloquent argument for vegetarianism ever published. Robbins walked away from his family’s business — the Baskin-Robbins ice cream empire — to pursue his dream of promoting a healthy society that practices “compassionate stewardship of a balanced ecosystem.” In Diet for a New America he presents both a disturbing portrait of our current system and a vision for the future that will educate and empower readers to change.

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