John S. Berry

Leadership lessons from the trenches

There is no shortage of consultants, coaches, gurus, and authors who regurgitate lists of leadership principles. The deficit lies in the number of qualified leaders willing to share the truth about what it takes to lead a great team year after year. Fortunately, military veteran John Berry is one of those qualified leaders.

Drawing from his experience as an army platoon leader and the CEO of Berry Law, John Berry shows mission-focused teams how simple military leadership lessons apply to any organization. He covers, among many other topics:

 • Managing threats, opportunities, and constraints in business

 • How to locate, secure, and develop high-performing team members

 • Why a sense of urgency is critical in client relations and hiring

 • How efficiency starts with resourcefulness

 • Why you can’t execute the complex without first mastering the simple

 • How to maintain a company battle rhythm

What is the leader’s responsibility and what is not

Veteran Led is an invaluable guide for any leader who strives to emulate the U.S. military’s preparedness, resilience, and camaraderie in their teams. Its insights can help organizations in any field not only survive but thrive and dominate.

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